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Website Re Design for Swimming Pool Chemist

Branding, website design, and marketing services for pool chemistry companies.

Lowry Consulting Group

EST 2020

We worked with Robert Lowry to improve an established swimming pool chemistry training & consulting agency website and the impact it has on their marketing.

Objectives
  • Strategy for increasing inbound leads
  • Automation to help improve operations
  • Re Design the agency website(s)
  • Integrations into marketing automations

Website: Provide means of digital interaction using the website including required & necessary digital marketing integrations. This would include a complete redesign of the front & back-end of the websites.

Marketing Stack: Google optimizations, link building, Analytics & data tracking, content creation, technical SEO, PPC, creative ads, and more.

Mobile App Promotion

Robert is a veteran in the swimming pool chemistry industry and has advised some of the top manufactures who produce swimming pool chemicals. 

Having a passion for his work Robert wanted to make his knowledge available to people around the world. Both service techs and pool owners get to use the great mobile apps for swimming pools the Robert has developed.

Our job was to help present and promote these applications in a more effective way to grow his customer base and incorporate them into continued education customers.

Promoting Publications

Not only does the Lowry Consulting group provide advisory consulting for swimming pool chemistry, mobile apps for pools, they have even published over 20 books full of technical how-to take care of swimming pools.

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Website Re Design

Website Screenshots

All Original Website Design Re Designed Website

Being able to offer training and certifications remotely all around the world means this business is based on a good website that can be found by Google and used meaningfully by people and ultimately good for both.

Design matters but is not everything. When we re design a website we typically rebuild from the back to the front making the experience much easier for website managers and the users alike.

More about website design services

Easy + Powerful

In developing the strategy for the Lowry Consulting Group it became clear that WordPress would be the platform we would use at the center of operations. Being the most widely used, user friendly, and limitless customization – everyone agreed.

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We base our scope of work on what you need to fix.

  1. The first step is to perform a “Complete Brand Audit” where we check over 100 different KPIs specific to your business.
  2. We will contact you for a consultation call (up to 1 hour) to produce our results & suggestions.