Pool Builders Web Design & Marketing

website design project for swimming pool company

Websites for Pool Companies

A Texas swimming pool construction company in the College Station area contacted us about creating their website from the ground up. This swimming pool builder wanted a professional website layout that fit in with what their targeted customers were looking for. Having previous experience in helping swimming pool pros we were much obliged to take on this brand design, website development & marketing project.

We were tasked with helping this pool contractor with a brand new website on fast, secure hosting and generating more leads from local online sources by increasing their local brand awareness, online presence & authority, and networking with B2B real estate industry professionals through email marketing campaigns, SEO, networking and more.

Client: Harmony Pools
Website: https://theharmonypools.com/

Marketing Strategy

For pool & spa professionals, the local market is saturated – nearly flooded with competing good-ole-boys and big brands. To make a difference in the swimming pool business means testing and using new ideas & strategies. Using technology to our advantage we help pool companies leverage all of the platforms where the customers hang out, including finding those targeted marketing channels – and how to maximize the effectiveness of them!

Website Requirements

As each of our clients do, these pool pros had specific requirements when it came to their local website. From the beginning we knew it had to be very clean and very fast, but as the highest priority the conversion of new business accounts who searched for their custom wrought iron lighting services on Google WITH the ability to help aide in the scheduling process, account updates and form processing for their pool construction projects.

Easy for customers to use
Blog with tips & guides
Data & Performance reporting
Process and help send electronic forms
Document & agreement signing

Continued Services

Web Host Management

We help this pool design company manage their INCLUDED website hosting service. We act as additional support for website up time, monitoring, security & performance settings.

Website Care Plan

This pool builder saw the added benefits to including our monthly website maintenance plan, which makes their lives so much easier by not having to deal with constantly updating and managing their WordPress website.

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